Presenter: Bobby Owsinski
Friday, Oct. 26, 4-6pm
Bobby Owsinski, author of Music 3.0, will give a presentation on social media. Facebook, Google+, Twitter and YouTube are important elements for developing a fan base or client list, but without the proper strategy they can prove ineffective and take so much time that there’s none left for creating. This presentation shows engineers, producers, audio professionals, and musicians the best techniques and strategy to utilize social media as a promotional tool without it taking 20 hours a day.
2. Total Tracking: Get It Right at Source: Choosing and Recording Your Sound Source
Presenter: Bill Gibson
The astonishing and ever-improving power and versatility of digital signal processing plug-ins for computer audio workstations has encouraged the widespread belief that everything can be “fixed in the mix”—and in many cases, of course, it can. However, this approach is always extremely time-consuming and the results aren’t always perfect. It is often much faster, and with far more satisfying results, to get the right sound from the outset by careful selection of the source and appropriate microphone selection and positioning. This workshop will explore a wide variety of examples, analysing the requirements and discussing practical techniques of optimising source recordings.
Chair: Bill Gibson
Panelists: Dave Hampton, Mixerman, Steve Turnidge, Dot Bustelo
Sunday, Oct. 28, 4pm-6pm
Music Business Panel: Show Me the Money! Finding Success in an Evolving Audio Industry includes a panel discussion about the new music business. The mission of this workshop is to provide insightful tactics and techniques for the modern audio professional—ways to make money in the current business reality. Topics include proven ways to increase profitability, nuts and bolts explanations of setting up your business to receive payments for licensing, sync fees, Internet and other new media delivery systems, and more. Panel consists of noted authors and music business experts, Dot Bustelo (author of The Power in Logic Pro), Dave Hampton (author of The Business of Audio Engineering), Mixerman (author of Zen and the Art of Producing and The Daily Adventures of Mixerman), and Steve Turnidge (author of Desktop Mastering). Bill Gibson (author of The Hal Leonard Recording Method and Q on Producing) will moderate.
Hope to see you there!
Here we were at AES last year: