What Is Hal Leonard up to at AES This Year?

The Audio Engineering Society conference takes place in San Francisco this year from Oct. 26 to Oct. 29. Stop by the Hal Leonard booth. Buy books, talk to authors, enter our giveaway, and more!

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In the Booth

Hal Leonard’s new, innovative Quick Pro Guides series and newly revamped Power Tools line include tutorials on Ableton, Logic Pro, Pro Tools, Reason, Cubase, and Studio One. Hal Leonard’s authors include Bobby Owsinski, Mixerman, Moses Avalon, Bill Gibson, Howard Massey, Alan Parsons, Dave Hampton, Chilitos Valenzuela, Steve Turnidge, and many others.
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Giveaway

Drop your business card in the jar at the Hal Leonard booth for your chance to win a copy of Alan Parsons’ The Art and Science of Sound Recording DVD set. The winner will be contacted by email the week following AES.
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MusicPro Guides YouTube Channel

MusicPro Guides is giving away prizes on our YouTube channel. To enter the drawing, subscribe to youtube.com/musicproguides between October 26 and November 10th. If you are already a subscriber, enter the drawing by commenting on the front page video. We’ll announce the winner on November 27th on our YouTube channel. Prizes include the complete Mixerman book collection; a prize pack of books that include Quick Pro Guides, Desktop Mastering, and Electronic Musician Presents the Recording Secrets Behind 50 Great Albums; and a Skype call with Bruce Swedien.
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Panels, Tutorials, and Workshops with Hal Leonard authors

Presenter: Bobby Owsinski
Session T3
Friday, Oct. 26, 4-6pm
Bobby Owsinski, author of Music 3.0, will give a presentation on social media. Facebook,  Google+, Twitter and YouTube are important elements for developing a fan base or client list, but without the proper strategy they can prove ineffective and take so much time that there’s none left for creating. This presentation shows engineers, producers, audio professionals, and musicians the best techniques and strategy to utilize social media as a promotional tool without it taking 20 hours a day.
 
2. Total Tracking: Get It Right at Source: Choosing and Recording Your Sound Source
Presenter: Bill Gibson
Saturday, Oct. 27 at noon in PSE2 and Sunday, Oct. 28, noon-1pm  in PSE8
The astonishing and ever-improving power and versatility of digital signal processing plug-ins for computer audio workstations has encouraged the widespread belief that everything can be “fixed in the mix”—and in many cases, of course, it can. However, this approach is always extremely time-consuming and the results aren’t always perfect. It is often much faster, and with far more satisfying results, to get the right sound from the outset by careful selection of the source and appropriate microphone selection and positioning. This workshop will explore a wide variety of examples, analysing the requirements and discussing practical techniques of optimising source recordings.
 
Chair: Bill Gibson
Panelists: Dave Hampton, Mixerman, Steve Turnidge, Dot Bustelo
W10
Sunday, Oct. 28, 4pm-6pm
Music Business Panel: Show Me the Money! Finding Success in an Evolving Audio Industry includes a panel discussion about the new music business. The mission of this workshop is to provide insightful tactics and techniques for the modern audio professional—ways to make money in the current business reality. Topics include proven ways to increase profitability, nuts and bolts explanations of setting up your business to receive payments for licensing, sync fees, Internet and other new media delivery systems, and more. Panel consists of noted authors and music business experts, Dot Bustelo (author of The Power in Logic Pro), Dave Hampton (author of The Business of Audio Engineering), Mixerman (author of Zen and the Art of Producing and The Daily Adventures of Mixerman), and Steve Turnidge (author of Desktop Mastering). Bill Gibson (author of The Hal Leonard Recording Method and Q on Producing) will moderate. 
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Hope to see you there!
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Here we were at AES last year:
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About HLPAPG

Hal Leonard Performing Arts Publishing Group, the trade book division of Hal Leonard Corporations, publishes books on the performing arts under the imprints Hal Leonard Books, Backbeat Books, Amadeus Press, and Applause Theatre and Cinema Books.

Posted on October 22, 2012, in Music Industry and tagged , , , , , , , , , , , , , , , , , . Bookmark the permalink. Leave a comment.

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